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Sunday 27 July 2014

Coupon

Coca-Cola inventor John Pemberton offered tickets to try his new fangled soda pop for free in 1888 (see below). They are believed to be the first coupon ever.


C.W. Post introduced the grocery coupon in 1895 when he offered “once cent off” to kick off sales for his new cereal, Post’s Grape Nuts.

305 billion coupons were circulated in 2012 in the US and 2.9 billion were redeemed.

Of the 305 billion  coupons distributed throughout the country, 38 percent of them were attributed to food products.

88 percent of consumers use some coupons at the grocery store

The average amount of weeks before a coupon expires is nine.

Source: Coupons.com

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